Job Description: Community Engagement Coordinator
Reports to: Director of Education and Community Initiatives and Executive Director
Central Square Theater is committed to diversity at all levels: on our stage, in our audience, on our staff, and within our leadership. CST is the oldest female-led professional theater company in New England. We strongly encourage people of color and LGBTQIA+ candidates to apply.
To apply please send a cover letter and resume to AJ Helman at email@example.com.
Central Square Theater (CST) seeks a dynamic, multi-talented individual to contribute to our community engagement work through cultivating and maintaining relationships with partners and diverse audiences to maximize audience growth, deepen loyalty, meet revenue goals and live our values. The Community Engagement Coordinator develops and implements the theater’s community engagement efforts, manages CST’s auxiliary connectivity programs, and cultivates ongoing relationships with an emphasis on audience constituencies from communities of color and other cultural communities.
This staff member works directly with the Director of Marketing and the Digital Design and Content Manager to develop effective strategies to increase the theater’s visibility in diverse cultural communities and make connections to these communities with the work that we are putting on our stages.
This position is part time (25 hours per week) and requires some attendance at special events in the evenings and on weekends.
Duties and Responsibilities
The Community Engagement Coordinator works as part of the Marketing Team and, by extension, the Guest Experience Team. The position intersects with all areas of the organization including Artistic, Education, and Development.
- Develop and maintain Community Partner relationships, including but not limited to municipal, cultural, youth, scientific, and arts organizations. This includes phone calls, emails, and meetings in order to:
- Build new relationships through outreach and visits to organizations.
- Outreach to organizations who may not have previous connections to CST.
- Maintain relationships with previous community partners.
- Reenergize relationships with previous community partners who may not have been in contact with CST in some time.
- Collaborate with Community Partners to create, execute, and market engagement events that reflect the themes of the production, community needs, and mutual interests of CST and partner organizations.
- Plan and execute auxiliary programming including: Central Conversations — a series of pre- and post-show discussions, symposia, and special events. An opportunity to take a deep dive into the subject matter and themes of the play, Central Conversations offers patrons introductions to world class scholars, scientists, humanists, community leaders, activists and other people who are shaping the world that we live in. Duties include:
- Research individuals (educators, community leaders, scientists, artists), communities, organizations, institutions, and programs that would be interested in participating in, benefit from, and spread the word about our productions/programs.
- Coordinate with artists, panelists, community members, partners, and production and Front of House staff for auxiliary programming.
- Facilitate various programs, including Central Conversations, and Scripts in Play sessions.
- Report on programs for analysis of programmatic success and grant applications/reporting:
- Collaborate with the Director of Development and Guest Experience Manager to streamline reporting practices.
- Consolidate quantitative and qualitative data relating to program attendance, group sales, demographics, audience engagement, and quality of program.
Marketing & Outreach
- Collaborate in the strategic planning and execution of marketing and connectivity campaigns in relationship building, digital content, and direct marketing.
- Create visibility opportunities in new communities for CST through relationship building, outreach & cross-promotional marketing efforts. These relationships may come from connections to the themes of the production, Community Partners, and Connectivity Councils. This includes phone calls, emails, and meetings with partners and individuals.
- Attend community events, fairs, and expos to distribute collateral, build relationships, and represent Central Square Theater.
- Maintain connectivity database (PipelineCRM) which organizes contacts allowing for a broad understanding of current status of relationships and connections.
- Develop and manage promotional partnerships, prioritizing those that:
- Introduce CST to new communities.
- Directly impact ticket sales revenue
- Increase overall audience growth
- Works as an active member of the Guest Experience Team on audience engagement and loyalty programs to provide ongoing, consistent, always-improving service to patrons.
- Perform other duties as needed.
Supervision & Collaboration
This position, along with the Director of Marketing and the Digital Design and Content Manager supervises production-specific Connectivity Coordinators, Marketing and Connectivity Interns, and, in some cases, Dramaturgs. They should also be comfortable with interdepartmental collaboration and working together towards common organizational goals.
Knowledge and Essential Skills
A successful candidate for this position will be someone who embraces challenges, finds solutions, sets high expectations and discipline for their own performance, focuses on successful outcomes, and promotes teamwork. More specifically, they should possess the following qualities:
- Comfortable with Microsoft Office and G-Suite (Google) Programs (especially Word and Excel and Google Drive);
- Knowledge of OvationTix or other ticketing software experience preferred, but not necessary;
- Ability to work independently in a deadline-oriented environment with a positive attitude;
- Strong organizational and prioritization skills;
- Creativity and resourcefulness;
- Strong interpersonal skills to collaborate with staff across departments.
Successful candidates should have 1 to 3 years of marketing/administrative/community engagement experience in either a theater, an arts organization, or in community organizing. Central Square Theater offers flexible scheduling of office and work-from-home hours. Overall, this candidate should have a passion for working with a diverse group of stakeholders.
Hours and Wage: 20-25 hours per week, pay range is $18-20 p/h